Social Media Manager

Job Description

As a Social Media Manager for [Parlour Name], you will play a pivotal role in shaping and executing our social media strategy across various platforms. You will be responsible for creating engaging content, managing our social media accounts, and fostering meaningful relationships with our online community to drive brand awareness and customer engagement.

Key Responsibilities:

• Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and loyalty.
• Create and curate engaging content for social media platforms, including Facebook, Instagram, Twitter, and Pinterest.
• Manage and monitor social media accounts, respond to comments and messages, and engage with followers to build a strong online community.
• Analyze social media metrics and insights to track performance, identify trends, and optimize strategies for maximum reach and engagement.
• Collaborate with the marketing team to align social media efforts with overall marketing objectives and campaigns.
• Stay updated with the latest social media trends, tools, and best practices to keep [Parlour Name] at the forefront of digital marketing.
• Coordinate with influencers and partners for collaborations and promotional campaigns to enhance brand visibility.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience as a Social Media Manager or similar role with a strong portfolio showcasing successful social media campaigns.
• Proficiency in social media management tools and platforms.
• Excellent written and verbal communication skills.
• Creative thinker with a passion for beauty and wellness.
• Strong analytical skills with the ability to interpret social media metrics and insights.
• Ability to multitask and manage multiple projects in a fast-paced environment.